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Vellocity Documentation

AWS Partner GTM Platform

AI-powered go-to-market platform for AWS Marketplace partners. Generate campaigns, discover co-sell opportunities, and track pipeline influence.

SOC 2 Type II AWS Partner Network Enterprise Ready

Quick Start

Connect AWS

Link your AWS account to access Marketplace data and enable AI capabilities.

Setup Guide

Configure Brand

Set up your company profile for consistent AI-generated content.

Brand Setup

Launch Campaign

Use pre-built GTM templates to create your first content.

Content Studio

Find Partners

Discover complementary ISV partners for joint GTM campaigns.

Co-Sell Platform


Key Capabilities

GTM Campaign Automation

AI-powered content generation for product launches, webinars, and demand generation.

  • Blog posts, LinkedIn series, email sequences
  • Competitive battlecards and sales enablement
  • Brand voice consistency across all content

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Co-Sell Platform

Partner discovery, joint GTM planning, and co-branded content with approval workflows.

  • AI-powered partner matching
  • Joint campaign planning and execution
  • AWS CleanRooms for secure account overlap

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Pipeline Intelligence

Track content attribution to deals, measure campaign ROI, and optimize GTM performance.

  • Content attribution to opportunities
  • Partner campaign ROI tracking
  • Deal velocity analysis

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Agreement Intelligence

Parse and analyze AWS Marketplace agreements, contracts, and subscription data.

  • Extract key dates and payment terms
  • Calculate net revenue after AWS fees
  • Generate action items and renewals

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API Reference

Quickstart

Make your first API call in under 5 minutes. Authentication, request format, and streaming responses.

Get Started

AI APIs

Generate content, images, and chat responses programmatically with 30+ AI templates.

AI Writer | AI Chat | AI Image

Workflow & MCP

Automate content pipelines, connect AI clients via MCP, and manage agents.

Content Workflow | MCP Server

Partner & GTM

Manage listings, co-sell deals, calendar events, and webhooks programmatically.

Partner API | GTM Schedule


What's New

Funding Application Wizard

NEW

Generate AWS Partner funding applications with AI-powered guidance and dry-run evaluation.

  • Innovation Sandbox, POC, WMP, MDF, MAP programs
  • Knowledge Base grounding for AWS-aligned applications

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First Call Deck

NEW

Generate tailored first-call presentations with automated internet enrichment.

  • Partner Co-Sell, Buyer, and New-to-Marketplace scenarios
  • Marketplace listing and company website analysis

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ROI & TCO Calculator

NEW

Quantify the business value of your GTM platform investment.

  • Time savings and tool consolidation analysis
  • Revenue impact projections

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Partner Central Tools

NEW

AWS Partner Central integration for case studies, benefits tracking, and funding analytics.

  • AI-powered case study generation
  • APN benefits utilization tracking

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Support

  • Email: support@vell.io
  • Chat: Available in dashboard
  • GitHub: Report issues